Define metrics
Agree on activation, retention, revenue, referral, and adoption metrics.
Template
Use an experiment data dictionary template
Start with shared definitions for experiment types, metrics, dimensions, and events before your first test.
Free to start. Built for teams that talk to users and run experiments.
A shared dictionary helps product, design, engineering, analytics, and growth teams use the same language.
Name events
Give teams a common event language before connecting analytics tools.
Choose experiment types
Start with a simple taxonomy for the tests your team can run.
Outcomes
Build the habit of learning before scaling.
- Faster experiment setup.
- Cleaner metric reviews.
- A shared language for triads.
Questions
Direct answers for product teams
What is in the experiment data dictionary template?
It includes experiment types, metric definitions, dimensions, and event definitions for product teams.
Who should use this template?
Product managers, designers, engineers, analysts, and growth teams should use it before running experiments.
Turn customer signal into better experiments.
Start with the kit, then use Personify to synthesize, plan, report, and share what your team learns.