Use case

Give growth teams an operating system for experiments

Plan growth experiments from customer insight, funnel metrics, integrations, and shared reporting.

Free to start. Built for teams that talk to users and run experiments.

Growth teams need speed, but speed works best when every test has a clear customer reason and metric.

Start from the funnel

Map ideas to acquisition, activation, retention, revenue, and referral.

Use customer context

Bring interviews and support themes into growth planning.

Roll up results

Help product leaders see which bets compound across the funnel.

Outcomes

Build the habit of learning before scaling.

  • Better growth experiment quality.
  • Less random testing.
  • Clearer learning across funnel stages.

Questions

Direct answers for product teams

How should growth teams choose experiments?

They should start from the funnel metric, customer blocker, and behavior they want to change.

How does Personify help growth teams?

Personify connects customer evidence, funnel metrics, experiment recommendations, and reporting.

Turn customer signal into better experiments.

Start with the kit, then use Personify to synthesize, plan, report, and share what your team learns.